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Making Trust a Key Business Metric in Banking
Trust is a critical but often overlooked KPI in banking. Quavo’s Trust in Banking Consumer Study reveals how fraud resolution impacts customer trust, loyalty, and retention—showing that a bank’s response to fraud matters more than the fraud itself.
Learn how banks can turn fraud disputes into trust-building opportunities.
- 62% of customers say a bank’s fraud resolution process impacts their trust more than the fraud itself.
- 73% say their loyalty is heavily influenced by how fraud is handled.
- 66% would consider switching banks due to slow, tedious resolution processes.
